The Los Angeles media agency expands its CPG-heavy roster to entertainment and tech clients.
(JULY 23, 2024) LOS ANGELES -- Exverus Media has won three major client accounts in the first half of 2024: multi-platform historical drama The Chosen, data center provider Equinix, and nutritional supplement brand Theralogix. The award-winning media agency specializes in media planning and buying for CPG brands like Premier Protein & Dymatize, New Belgium & Bell's Brewery, and Honey Stinger to name a few; but the addition of The Chosen and Equinix demonstrate its versatility in the entertainment and tech verticals, as well.
“ForThe Chosen campaign, we’re excited to partner with the creative team at My Code to reach new audiences our industry often overlooks”, says team leader Melissa Andraos, Exverus SVP of strategy. “Our goal is to drive lasting interest among the show’s existing fan base and capture the attention of new viewers across a fractured TV landscape.”
The Chosen app reached #1 on the Apple TV app store and the #2 free app in the Mobile iOS store upon premiering Season 4 in June 2024. The global phenomenon from Angel Studios has garnered over 200 million viewers from 175 countries, 770 million episode views worldwide, and rave reviews from Forbes and The Hollywood Reporter.
Meanwhile, Georgia Schreiner (2023 AdAge Media Planner of the Year) will serve as Media Planning Director for Equinix, a Silicon Valley data center provider currently powering the Paris Olympic pool.
Schreiner will also oversee planning for Theralogix, a trusted leader in the fertility supplements space with a full line of premium, research-backed nutritional supplements supporting reproductive health and more.
Founded in 2014, Exverus is a Los Angeles headquartered media agency elevating growth-stage brands through traditional and programmatic advertising, retail media networks & e-commerce, paid search, social media advertising, and analysis. Our data-driven media plans combine precise market research with creative ideas to confidently allocate every ad dollar for the maximum return. Named for the Latin phrase "from the truth", Exverus is dedicated to transparency and long-term client trust. Follow us on LinkedIn, Instagram, YouTube, or TikTok.
Please direct all press inquiries to Michelle Andrade at michelle.andrade@exverus.com.
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