Articles

Exverus Media has won the Best Retail Media category at the Festival of Media North America Awards for Premier Nutrition: Winning Prime Day.

Mastering your retail media search strategy can persuade shoppers already in a purchasing mindset.

The new assoc. media directors & e-commerce expert join Exverus Media from larger agencies.

How brands can cash in on click and mortar retail, enticing shoppers in-store and online.

Exverus wins the 2024 Adweek Media Plan of the Year award for Best Use of Mobile Media over $500K.

The Los Angeles media agency expands its CPG-heavy roster to include entertainment and tech clients.

Increasing partnerships between CTV and retail media networks offer advertisers wide reach and first-party data.

Mobile advertising campaigns must be built with m-commerce in mind - here are some examples.

Los Angeles media agency awarded for ingenious path to purchase advertising campaign by WARC.

Retail media networks can influence your target audience at every step in the purchase journey.

TikTok Shop promises the full e-commerce funnel on one page, but not all brands are on board yet.

The hottest paid media trends in digital marketing, AI in advertising, retail media, and more.

Hillary Kupferberg oversees Exverus' retail media, programmatic, search, & social teams.

Gain inspiration for collecting zero party data from this successful case study.

Using AI in e-commerce can improve your omnichannel experience with product recs, sales copy, personalized ads, and more.

Retail media is not just the final touchpoint; it also enables personalization, lifts brand awareness, and retargets with ease.

In a MediaPost op-ed, Exverus President Bill Durrant explains why social commerce is poised to explode.

Amazon Prime Day can be an enormous revenue driver -- here are 4 tips for brands.

Loyalty programs can be hugely beneficial for both brand and customer - IF they go beyond the transaction.

Build lifelong customer loyalty with three easy mobile commerce techniques.