URL Mapping: Bridging Brand & Performance Marketing Data
URL mapping helps media planners identify high-performing channels and allocate ad budgets efficiently.
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Articles
Exverus Staff
Jan 102 min read
Generative Engine Optimization: Is GEO the New SEO?
What brands need to know about generative engine optimization (GEO) to prep for the future of SEO.
240
Exverus Staff
May 4, 20232 min read
Is Lemon8 the Next Big Social Marketing Platform?
With TikTok's future uncertain in the United States, parent company ByteDance is aggressively pushing another digital lifestyle platform....
270
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