Articles

4 Safe data privacy practices for CTV advertising

Data privacy regulation on CTV advertising is tightening; brands must be prepared.

2 min read

How can attention metrics optimize ad campaigns, and are they worth the cost?

2 min read

The hottest paid media trends in digital marketing, AI in advertising, retail media, and more.

5 min read

Gain inspiration for collecting zero party data from this successful case study.

1 min read

Exverus Media Director Ian Clark spoke to Campaign about how post-cookie UX will (or won't change) for digital consumers.

1 min read

Exverus Managing Director Talia Arnold lent her expertise to MarTech Series in a guest article on cookie-less marketing for the future.

1 min read