Articles

3 min read

Sports Podcasts: An Advertising Homerun

Sports fans love podcasts! Take advantage of the built-in trust and sonic branding opportunity for your next paid media campaign.

3 min read

How to Advertise on YouTube Podcast Channels in 2024

YouTube podcast channels are wildly popular, so how can brands advertise there effectively?

3 min read

Programmatic Audio: A Mic for Your Brand

Contextual targeting & strong ad recall make programmatic audio advertising a big hit with brands.

3 min read

Sonic Branding Definition and Examples for Marketers

Gen Z is significantly responsive to sonic memes. Here's a basic sonic branding definition and examples for marketers to get inspired.

3 min read

Audio Ads: The Rockstars of Media

Audio ads can hold attention, tell a story, and zero in on data for any brand's marketing campaign.

2 min read

Three Ways to Create Your Brand's Audio Identity

Let's be honest: design, logos, colors, and other visually pleasing marketing materials are a lot of fun to create. However, the rise and...